The phrase refers to hints or prompts in crossword puzzles that are associated with the fruit, the technology company, or concepts linked to either. For instance, a prompt might be “Fruit in a pie” (answer: APPLE) or “Tech giant” (answer: APPLE). The association can be literal or figurative, drawing upon common knowledge and wordplay.
Such prompts contribute to the challenge and enjoyment of completing crosswords. They test general knowledge, vocabulary, and the ability to think laterally. Furthermore, they reflect the cultural prominence of the fruit and the pervasive influence of a particular technology corporation, demonstrating their widespread recognition.